Why should you use a Corporate Email?

Jigger | October 11, 2021

Creating an email should be easy. It’s free and you can get it in no time. Just go to your preferred email service provider online, then sign up by inputting some personal details and there you have it! 

However, when making an email for your business, it might not be that simple. 

You may be thinking of just using a common domain such as “businessname@gmail.com” since it’s simple, fast, and free to make. The truth is that you will be losing valuable marketing potential by using a common domain email. 

Here are some reasons why you should use a corporate email address for your business: 

Credibility

Having a corporate email can assure customers that your business is credible. It can give the impression that you are well-established since you have a dedicated channel that makes communicating easy. It can also make clients feel more comfortable doing business with you.  

Think of it this way. Who would you rather trust? 

A CEO with an email as “marketing101@gmail.com” or a CEO with an email as “john@marketing101.com”. 

Using a common domain like Gmail could make your clients think that your business is just a simple side project rather than a major business. 

Boost your Brand

Your business’ name is the primary element of your brand. 

If your company has its own email, branding is clearly on the domain email address. When your company email is placed on collaterals such as business cards, folders, or ID laces, it enables you to promote your brand since the email has the name of your company on it. 

A corporate email not only boosts brand awareness, but it can also easily link clients to your company website. For instance, your corporate email on your business card allows new clients or potential employees to visit your website. This allows them to learn more about your company or decide on doing business with you. 

Spam No More

Anyone can easily sign up for a free email address and create multiple accounts. Some accounts can send spam mail which can be unsolicited and may contain malware. This type of mail is sent to your spam folder, which protects you from potentially dangerous emails. 

With a corporate email, you don’t need to worry about sending emails that go directly to the spam folder. Your corporate email can be verified as a business which makes it more credible for the domain provider. This can reduce the chances of your business emails bouncing back or getting sent straight to the junk folder.    

Beat the Competition

Using a corporate email can make your business stand out from your competitors who are less tech-savvy. Remember that first impressions matter when dealing with new clients. So if a new client sees that you are using a common domain email, they might decide on doing business with a different company. 

Need help in getting a corporate email? Our expert team of web developers can help you with email marketing and corporate email creation. We assure you that your business will reach new heights online! Book an appointment now!