7 Signs For You to Revamp Your Website

Jigger | April 29, 2022

Everyone changes their look as they grow old.
 

Whether it’s new clothes or a haircut, people change their style to look better than they did before. It’s the same thing for websites. Web design evolves as new artistic styles emerge online. Your website can start with a minimalist design. After some time, you’ll need to update it with more attention-grabbing elements.
 

 So, when is the best time for you to redesign your website? Here are seven signs that tell you it’s time for a new look.
 

1. It Doesn’t Follow Your Business Model.

As the market develops, brands change over time. 

In the future, you may want to change your business model by thinking of new goals to achieve. When the time comes, you would also need to revamp your branding. You might want to have a new logo that signifies the new direction of your business. New logos must always be accompanied with a new style guide.
 

2. It’s Difficult to Explore.

Is it easy to find something in your website? If the answer is no, you might want to consider auditing your site. What makes it so difficult for people to use your site? Maybe you can add user-friendly elements.

You can add a search bar, menu bar, or even a table of contents to show the various pages of your site. Once you add these features, you users will not be confused when navigating your site. They may even be interested to explore other pages to learn more about your brand.

3. Its Design isn’t Responsive.

Responsive design pertains to websites that automatically adjust their design when accessed on different devices.

If you go to your site using your phone, can you see all the text and graphics? If not, then you must update it to have a mobile-friendly design. Google prioritizes mobile-friendly sites on the search results page, so it’s best you have a responsive design.

4. It’s Not as Functional as it Used to Be.

Besides responsive design, you also need to add more features that make your site more functional.
 

Want customers to easily communicate with you? A comment box or an online query page are what you need. Want to show people what your store looks like? An interactive 3D tour of your store will do wonders for your customers.
 

Whenever you brainstorm ideas for revamping your site, always keep functionality in mind. It will not only help your customers, but it will also help your business improve its search engine optimization (SEO).
 

5. It Has Security Concerns. 

If there is a concern with how secure your website is, a revamp is a wise option.
 

Website with security concerns pose a threat to customers that input personal details in your site. For example, if you advertise your business’s discount club membership, you can invite customers to sign up using your site.
 

You need to inform customers that their private information will be stored confidentially and not shared to third parties. Showing that you have a privacy policy, and the latest SSL certificate are great indicators of a secure website.

6. It Loads Slow.

The loading speed has an impact on the user experience of your site. A website that takes more than three seconds to load may lead customers to close your website and not visit it. Slow loading time can also affect your chances of ranking high on the search results page.
 

If your website loads slow, you may want to remove some elements that take up a lot of space. Limiting the amount of videos or images can improve the loading speed of your site.
 

7. It Needs SEO.

One of the most important ranking factors is web design. The overall appearance and user-friendliness of your website can affect your ranking level.

Consider hiring a digital marketing expert to perform an SEO audit on your website. He or she can identity the pros and cons of your site when it comes to SEO. After their audit, they will recommend what to improve on for you to rank high on the search results page.
 

If you’re looking for an SEO specialist, look no more with deepconnex. We have a digital marketing team that’s familiar with the best practices for SEO. We can audit your website or help you develop a website from scratch so that you will have an impactful online presence. Contact us here for a quote.